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  • September 8 2021

Bookkeeping and Taxes for Therapists

As a small business if you are making under 6 figures and have everything organized- it shouldn’t cost more than $70 a month for someone to do your bookkeeping. They can provide you with all of your reports for tax time or to take to your appointment with the CPA during tax time. For example, if your monthly expenses for keeping your practice going is $1000 (rent, advertising, phones, liability insurance, self-employment taxes, etc.). Benefits of Effective Expense Management While public and private accounting are two distinct paths, it’s common for accountants to switch between them during the course of their careers. That’s why it’s important to understand both paths at the outset, so you can identify which path is best suited for you now and in the future. Your financial success in private practice, in many ways, does come from being able to manage and understand the financial side of things. By having knowledge of these basic accounting principles will enable you to understand your practice better. It will help you make good business decisions and know how to manage the money well. There is no DIY accounting software designed specifically with therapy practices in mind. I sort of obliged because it wasn’t that much effort to open one and it didn’t cost me anything. Your full list of accounts (or categories) is called your chart of accounts. This is especially true for the financial side of things in private practice. Choose a Reddit account to continue I have 10 years of various accounting experience, and am what I refer to as a “new school accountant”. It’s very common for accountants to pursue a job in public accounting at the outset, then transition into private accounting. At Navigator Bookkeeping, we take the guess-work out of finances so that you know exactly where your money is being best spent to grow your business. The choice between public and private accounting is very personal. The more detailed you are, the more likely you are to attract the right talent. As a small business owner, most of your business-related expenses are tax-deductible. Which means, rather than pay taxes on your private practice revenue, you first subtract a majority of your expenses and pay your taxes from that amount of money instead. Manage your bookkeeping, taxes, and accounting in one powerful platform, surpassing DIY methods or traditional accounting services. Built for therapist entrepreneurs, our expert guidance and innovative tools save you time and money while empowering you to build the practice of your dreams. Use this cheatsheet to maximize your deductions and save money on taxes for your therapy practice. Digital record-keeping software makes storing financial records and receipts much simpler than the old days of stuffing papers into filing cabinets and receipts into empty shoe boxes. Small Business Owner Struggles: Keep Records Separate Based on those trends she developed success ratios as a way to quickly determine the health of a practice. Make sure to open a separate account for your private practice and put all expenses for the business through that account. If you use your name as your business name- you might even qualify for a free checking account. I simply used a free personal checking account for the start of my business. Choose a bank that provides easy easy access to your money through online banking, and talk with them about whether they allow access from accounting software like Quickbooksonline or Outright. If you’re just getting started doing your own bookkeeping for your therapy practice, you’ll need to create your own chart of accounts so you can categorize all your transactions. The benefits of working with a bookkeeper for your private practice After working with over a thousand therapy practices, we’ve created the complete chart of account for therapists. Since your chart of accounts is static, you can create as many copies of it contribution margin as you like. Accounting software will store the chart of accounts for you in its own location. The category “equity” includes money you’ve invested or re-invested in your business. List all of your business bank accounts, both checking and savings. Bookkeeping for Private Practice – Do therapists need a business bank account For most solo practitioner therapists, payments from individual clients are the number one source of revenue. You can name the account Client Billings or Client Payments. The truth is, personal accounts and business accounts are very similar in how they operate. What is the chart of accounts, exactly? In addition to your accounting records, you are going to need a system in place to keep your clinical records. Clinical records typically contain personal health information (PHI). So with this you need to be bookkeeping for therapists aware of being HIPAA secure and have that information protected. Part of the clinical record would be what the client pays you for their session. The tip here is that you will need have a separate accounting and bookkeeping system that does not contain PHI. In that system you would simply record that you were paid by a client, but not specify who that client is. These are some of the pros and cons to consider if you want to pursue private accounting. To have a good understanding of the financial health of your business, you’ll need to keep some financial documents up to date. This data can help guide strategic business decisions, from expanding your clinic to hiring additional staff or investing in new medical equipment. Get free articles, guides, and tools developed by our experts to help you understand and manage your private practice finances. The templates are ready to use with all of the basic formulas and functions pre-loaded. Your goal is to have a positive net cash flow to ensure your practice can operate, even if you’re not making a large profit. Most anything you buy for your practice can be used as a tax deduction. It’s important to keep this in mind as you move through the year. You

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HOW TO SPEED UP YOUR WEB APP AND IMPROVE WEBSITE PERFORMANCE

[et_pb_section fb_built=”1″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]Optimization of site performance is a big deal. It involves multiple aspects to take care of and many of them depend on the site itself, its complexity and elements. However, there is also a set of common optimization methods that work for any site. So if you don’t know where to start or have not identified the pain points yet, you can try the best practices that we’ll have a look at below. So here is the blog about speed up the web app. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 1. Integrate CDN   Content Delivery Network (aka CDN) is an awesome tool to integrate into your site as it can greatly speed up the content delivery for you. Because it is a network of distributed servers, a CDN locates the server that is the nearest to the user and deploys it to deliver content. In this way, the content goes a shorter way and provides a much better user experience.   [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]In addition to speeding up content delivery, many CDNs come with a bunch of other features that improve the site performance: image optimization, minifying CSS, code restructuring. The only possible flaw of integrating a CDN is the cost but, considering all the potential benefits, it will most probably be worth it. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 2. Compress your files for speed up web app   How many files do you think are there on your website? Probably, a lot. And every file takes some time to load. The thing is, the bigger the file is, the longer it will load. As a result, the site loads in a horribly slow manner and annoys the users. To resolve the problem of big bulky files, compress them and enjoy the faster performance! For file compression, we recommend using the Gzip tool, as one of the most trusted out there. Gzip claims to reduce the file size by up to 70% and brings significant improvements to the performance. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]There are numerous ways to enable Gzip and they will depend on your site. For example, you can either enable Gzip in .htaccess file or simply use plugins. For proper Gzip installation, consult your developers. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 3. Use lazy loading   Every website contains a certain number of media files (i.e. images, videos, audio files) and the loading of each element takes quite a while. While compression is one of the best methods to battle this problem, there is one more way to boost media file loading and deliver a better user experience. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]The lazy loading design pattern makes the media file load only when it enters the viewpoint of the user. That means, when the user opens a page, it will not load all media files at once but only those that are on top of the page. And, as the user scrolls down, the page will load more files. This technique greatly saves the bandwidth and, at the same time, provides a seamless user experience. Lazy loading also gets rid of unnecessary code execution and cuts down the memory usage. You can also separate your code in different bundles so that different pages contain only chunks of the code. In this way, the browser will load only those pieces of code where the user is at. And this will improve the speed of web app. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Can Facebook Help Promote Your Construction Company [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 4. Minify CSS and JavaScript   When your site downloads a JavaScript or CSS file, an HTTP request is sent to the server. The more requests are sent, the slower the performance gets. To battle the issue, you can combine and minify your files to reduce the number of HTTP requests and thus, improve the performance. Minifying includes the elimination of whitespaces, unnecessary lines of code or line breaks. To perform this procedure, use one of the available plugins like WP Rocket or WillPeavy. And is improve the speed of web app. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 5. Optimize the database for speed up web app   Database optimization may be the bottleneck of your site performance. While there are many aspects to focus on, the most common ones are: MySQL queries optimization: use tools like EverSQL Query Optimizer to fine-tune the MySQL queries and also get useful recommendations, Indexing: the method allows for faster row selection and sorting, Memory capacity: if there is not enough memory, it will slow down the performance so you might want to look for a more powerful hosting solution. Note that database optimization will depend on your site too. For some websites (i.e. e-commerce platforms), there are unique issues to deal with so you need to perform an audit first to identify all the problem areas that call for optimization. And will speed up the web app. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] How To Improve Wix Website Speed Under 20 Minutes? [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 6. Get rid of blocking JavaScript   One of the most common issues for many websites is the render-blocking JavaScript file. To deal with the problem, you can do the following: Inline the external locking scripts in the HTML document Use special plugins (i.e. W3 Total Cache) Use the async attribute to make the JavaScript file asynchronous [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 7. Enable caching   Every time the user lands on the page, the browser will load its content – and it will do so every time a new query appears. Now, can you imagine how many users visit your site every day and how many times the browser has to load the content of the page? To prevent the site from loading the same content for the returning users and to save some time on loading, enable browser caching. As for the new users, the site will still load the content from scratch as new users have an empty cache. Nevertheless, full browser

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How To Improve Wix Website Speed Under 20 Minutes?

[et_pb_section fb_built=”1″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] What is Wix? Building your own website is nothing new in 2021. Creating a website 20 years ago would be such a big deal as it was a multi-step operation. You need to gather customer’s requirement (i.e: research website goals), planning, designing, developing, testing, and maintenance. Today, building a custom website from a framework is a luxury as it is very expensive and it takes a long time due to its nature of multi-step operation. We have started to see the trend of building a website using a website builder since 2013. We have approximately over 50 website builders altogether, and Wix is the number one website builders following by Webflow, Editor X, Squarespace, Shopify, Elementor, etc. Wix has the most active user to this day, more than 180 million users in 190 countries. Many people choose website builder like Wix over WordPress and custom website simply because of its ease of use. Wix is super easy to use and anyone can build a free website with Wix. However, due to its easy customizibility, people tend to put many unnecessary features that Wix offers, in which slow their website speed down. How can you improve the website speed? Update: The methods used in this article can be appplied to any other website builders out there, and certainly is Editor X. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Why is website speed important? Website speed has relatively high impact on website SEO. When your website takes too long to load, users tend to click back. Hence, your high Bounce Rate. Google assesses your page speed and rank you in the search engine, the faster your site loads, the higher the rank. In this article, Socialectric will show you the top 5 important steps that you can use to improve your Wix website speed (or any website speed)! But first, make sure you test your Wix website with Wix Website Speed Test to see how good/bad your site speed is. If your website can loads around 3 seconds, then you’re all good. You can also use SpeedTest tool to test your local Internet. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] ? Important: Wix uses a Content Delivery Network which is an interconnected system of cache servers in different geographical locations. Web content is delivered from the closest cache server. This system allows your site to load faster. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]Wix currently tests and offers support for the following mobile devices and browsers: Supported operating systems on mobile devices iPhone: iOS 12 and above (iPhone 6 and above) Android: 9.0 and above Supported browsers on mobiles devices Google Chrome  | Safari “You should keep in mind that some design decisions, which seemingly enhance visitor experience may affect your page loading time. Having said that, there are ways to optimize the usage of these features to create a stunning looking and high performing site.” – Wix [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Why You Should Improve Your Website Speed and How [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Test Wix Sites with GTMetrix GTMetrix is a website performance analytics tool, powered by Lighthouse, delivering page performance test results that better reflect the user’s perception of how fast their websites are loading. Google Lighthouse is an open-source, automated tool for measuring the quality of web pages. Whether you are using Wix or any other platforms, GTMetrix is currently the most popular website performance testing tool out there. It is free and their reports are very comprehensive and easy to follow. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Steps to improve website speed [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 1. High quality images Wix offers automatic image optimization where you can upload a 25MB file size and Wix will resize the images for you on their end. However, we did not see much improvement on our Wixsite, so we took the matter into our own hand and optimize our images before uploading them to Wix server. We use tinyjpg and tinypng to optimize our images. They will talk more about different image extension types later. You only need to upload your chosen images to them, and they will compress your images as small as possible but also keep its quality. Images that are typically under 300Kb seems to improve site speed significantly. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]Before you start modifying your images, make sure you’ve chosen the best file type. There are several types of files you can use: PNG – produces higher quality, lossless, and transparent background images, but also has a larger file size JPG – uses lossy and lossless optimization. You can adjust the quality level for a good balance of quality and file size SVG – Scalable Vector Graphics (SVG) is an Extensible Markup Language (XML)-based vector image format for two-dimensional graphics with support for interactivity and animation. SVG image remains crisp and clear at any resolution or size [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] How to Use WebP Images to Improve Website Speed [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]Take away: Use PNG format when you want transparent images If there is no need for transparent images, use JPG images for better compression (lower file size) Image dimension should be cropped to fit designated image placeholder. There is no need to use a 4K image where the placeholder is only 200 px Wix let you upload SVG (Illustration). Use this format for icons. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 2. Animations ?We know that you or your clients want a super duper website with all these flashy animation on your texts and images. However, it is also the number one culprit that slow your website down. If you want to make your website not as boring and still able to use animation, we suggest that you don’t add any animation on the above the fold (the section that loads first when your visitors come to your page) and only add one animation for every whole section (not different animation per line of text). This way, you can optimize the page speed when your visitors first land on your homepage. When they scroll down, each section will animate to the screen which makes the website more interactive. In late 2020, Wix released their new

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What is better, Heroku or DigitalOcean?

[et_pb_section fb_built=”1″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Heroku or DigitalOcean? In short, DigitalOcean is usually what you want or will eventually want but you may consider Heroku in certain circumstances. Heroku is like cPanel PHP/MySQL hosting (e.g. GoDaddy hosting) but it provides a web UI that is a huge leap beyond cPanel and provides support for Node.js, Python, MongoDb, microservices and lots of other interesting, useful, cool and enterprise worthy software. The advantages over DigitalOcean (which are similar to cPanel advantages) are: No need to perform OS upgrades No need to manually install applications from command line Much easier to configure applications and usually no need to troubleshoot Configuration consistency Backups (well, sort of) Scaling “in the middle”  Heroku advantages to DigitalOcean   Let’s see how much of a disadvantage that these are on DigitalOcean. 1. DigitalOcean comes with an OS pre-installed so you are only responsible for OS updates and upgrades. OS updates usually only take a few minutes per month and the only impact might only be down for a 20 seconds if you decide to reboot. OS upgrades are more serious but maybe only occur 1 – 2 per year. They can slow down the VM for an hour, force reboots and can break your application temporarily (e.g. after Apache was upgraded, I saw the PHP extension was disabled so I had to fix that quickly). It’s hard to remember to update the OS and annoying to have to quickly fix the occasional issue that breaks your app (which is why you don’t do automatic updates). Heroku can handle these upgrades seemlessly. It’s an advantage but it is worth choosing Heroku for that? No. Benefits of Using Invoicing Software. Simplifying your company’s accounting 2. On DigitalOcean, you have to install your own servers. This is a one-time cost and can usually be done in a day . if you haven’t got absolutely crazy with your architecture. Installing Linux packages is pretty easy and error free these days. And, you only need to do it once. Heroku takes care of this for you. Is it worth it to pay month after month to save a day? No. 3. When you install your servers on DigitalOcean, you have to edit the configuration files and get everything working. The main stuff usually works but I had a sendmail application configuration issue the lingered for 4 months. On Heroku (and even cPanel!), I would not have to contend with this issue. It was a lot of hair pulling but I figured it out and, once I figured it out, I’ll always have the answer. Maybe it’s worth it to use Heroku for a while if you want to focus on development instead of fixing these kind of issues. Maybe. 4. If you grow a lot, you will need to upgrade your VM. DigitalOcean currently requires you to move your app from the old VM and reinstall everything on the new VM. This is a hassle and, if you have been sloppy, you’ll have to recover and reapply all the tweaks that you made and forgot about on your original VM. If you need multiple VMs, their configurations can diverge unless you are careful. Bu Heroku’s UI makes your configuration much more vanilla, consistent and upgradable. But, still, you have to grow A LOT. Many apps will never outgrow the original VM. 5. Heroku takes care of backups BUT you should not rely on it. You need to do your own backups, period. If Heroku loses your data, they will still be in business but you may not. What is a droplet on Digital Ocean? 6. If your app runs on a single VM for a while, you don’t need scaling. You can casually upgrade your VM as you see the problem coming. If you are Google, Heroku won’t be able to handle you. Heroku’s scaling only matters in the middle: you are growing fast enough that Heroku’s scaling helps you keep up but, if you grow too much, you’ll have to migrate to DigitalOcean or AWS after a huge amount of trauma. This is what happened to RapGenius: Heroku helped them grow in the middle but then broke when they outgrew it. So, I see Heroku as having limited usefulness. It’s good for prototypes. It may help a growing app at a certain point in its growth. But, for the most part, it’s better to skip Heroku because either DigitalOcean is easy enough or, in a few cases, you’ll be forced to migrate away from Heroku in a traumatic fashion. The Heroku premium price rarely makes sense. Still, Heroku is popular and people still choose it, even if it isn’t the best choice.   [/et_pb_text][et_pb_video src=”https://www.youtube.com/watch?v=iom_nhYQIYk” _builder_version=”4.9.3″ _module_preset=”default”][/et_pb_video][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_post_slider include_categories=”139″ bg_overlay_color=”#0C71C3″ _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_post_slider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_social_media_follow _builder_version=”4.9.3″ _module_preset=”default” text_orientation=”center”][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#3b5998″ follow_button=”off” url_new_window=”on”]facebook[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://www.twitter.com/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#00aced” follow_button=”off” url_new_window=”on”]twitter[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/company/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#007bb6″ follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://www.instagram.com/business_tools_online/” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#ea2c59″ follow_button=”off” url_new_window=”on”]instagram[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][/et_pb_row][/et_pb_section]

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Benefits of Using Invoicing Software. Simplifying your company’s accounting

[et_pb_section fb_built=”1″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_text _builder_version=”4.9.3″ _module_preset=”default”] The invoicing computerized solution is designed to generate bills by sellers for products or services sold to their customers. Creating invoices by hand is a cheap method that brings companies, including small businesses, many disadvantages. Not organized documents and kept in no single place makes it difficult to recall the invoices, perform queries, create reports, generate statistical data, and make other operations. Therefore, organizations, even small businesses, prefer to use invoicing or billing software instead of the manual writing invoices. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_video src=”https://youtu.be/4g9T20wRdio” _builder_version=”4.9.3″ _module_preset=”default”][/et_pb_video][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_text _builder_version=”4.9.3″ _module_preset=”default”] The main benefits of using invoicing software are: organizing and storing data, including billing data, in a single place; availability of many different features such as auto-fill date, etc.; easy creating and sending invoices to customers; customizing the templates of invoices for each product and service; creating customized invoices; reduce the paperwork and less using of paper; saving the employees working time and improving their efficiency; ability to save the products and customers information for the later recall; improving the accuracy of invoices; ability to clearly show details of the product and price; automating the process of creating invoices and reducing business costs; ability to handle more clients and increasing the client base; the ability of invoices to be easy recalled and retrieved; ability to create invoices from anywhere via the online invoicing app; sending out the multiple invoices simultaneously; keeping records and easy finding not paid transactions; keeping on the cash flow and tracking the business expenses; identifying customers who need to make their payments; controlling payments and receiving payments timely; ability to send invoice reminders; scheduling invoices for being sent automatically;  ability to attach receipts to invoices and photos to receipts; generating various types of report and financial statements; saving money on paper, printing, and postage via using online invoicing or billing software; integration with the company’s accounting system; ability to generate multilingual and multi-currency invoices; minimizing the invoice data entry errors;  simplifying the company’s accounting. Using the billing software is a wise investment that allows any organization to save its time and money. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_image src=”https://blog.gotmenow.com/wp-content/uploads/2021/06/Zoho-Invoice-a-one-stop-solution-to-all-your-invoicing-requirements.png” alt=”How can I convert an estimate into an invoice?” title_text=”Zoho Invoice – a one-stop solution to all your invoicing requirements” url=”https://go.zoho.com/KwD” url_new_window=”on” align=”center” _builder_version=”4.9.3″ _module_preset=”default”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_button button_url=”https://go.zoho.com/KwD” url_new_window=”on” button_text=”Access Free Invoicing Software” button_alignment=”center” _builder_version=”4.9.3″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#0C71C3″ button_border_width=”0px” button_border_radius=”22px” button_use_icon=”off” filter_saturate=”74%” button_text_shadow_style=”preset2″ box_shadow_style=”preset3″][/et_pb_button][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_post_slider posts_number=”10″ include_categories=”139,138″ bg_overlay_color=”#0C71C3″ _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_post_slider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_social_media_follow _builder_version=”4.9.3″ _module_preset=”default” text_orientation=”center” global_module=”10723″][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#3b5998″ follow_button=”off” url_new_window=”on”]facebook[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://www.twitter.com/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#00aced” follow_button=”off” url_new_window=”on”]twitter[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/company/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#007bb6″ follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://www.instagram.com/business_tools_online/” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#ea2c59″ follow_button=”off” url_new_window=”on”]instagram[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][/et_pb_row][/et_pb_section]

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Whatso- The Original WhatsApp Marketing Software

[et_pb_section fb_built=”1″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″] Are you seeking for an app to help you build your client base and enhance your revenue? Why hunt for these features separately when you can get a fantastic app that has everything you need in one place? That is, indeed, a dhamaka for you. Do you want to learn more about this whatsapp marketing software Whatso? Continue reading the article. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Whatso’s WhatsApp Marketing Software is a mass messaging solution that lets you send WhatsApp messages to thousands of people at once. Whatso is a user-friendly WhatsApp marketing tool that lets you send bulk messages to potential clients using photographs, documents, and PDF attachments. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Unsolicited communications are not supported by WhatsApp Messenger. As a result, using a WhatsApp Marketing tool to reach out to your consumer base is a good idea. Whatso is a tool that allows businesses to effortlessly and cost-effectively engage with their customers. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] The cost of WhatsApp Marketing Software starts at $29 (about ?. 2000). This guarantees that the Return on Investment will be realised within a month. Before you buy, try out the Free Download to view all of the features. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] A two in One Marketing Software: Whatso is a two-in-one marketing programme that combines the power of a bulk WhatsApp sender with the power of a bulk SMS sender. Whatso Marketing: Whatso Marketing allows you to send free WhatsApp messages to your customers. SMS Marketing Software: To try out our services, we provide free SMS. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Get the Most Effective WhatsApp Bulk Sender: In one software, you’ll get the power of bulk WhatsApp Sender and SMS Marketing. Over 35,000 firms utilise our software. On July 21, 2021, the most recent version of our programme was launched. Free & Regular Updates: Whatso is the most frequently updated bulk WhatsApp Sender on the market, and it’s completely free. Infinite PC License: With the Enterprise plan, you can use Whatso on an unlimited number of computers at no extra charge. Open Source WhatsApp Marketing Software: Our Reselling Plan allows you to purchase the whole source code, alter it to your needs, and resell it. Despite the fact that there are over 100 identical bulk WhatsApp sender softwares on the market, none of them has been able to stay up with us by delivering regular free updates to keep the WhatsApp bulk messaging software up to date. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] How Does WhatsApp’s Marketing Tool Operate? Import Phone Numbers : Import numbers from any existing file, such as an Excel spreadsheet. Numbers can also be copied and pasted. Create Message: In the message box, type the message you want to send in bulk to WhatsApp. Send Message: Select “Send” to send your message in bulk to the numbers you specified. [/et_pb_text][et_pb_image src=”https://blog.gotmenow.com/wp-content/uploads/2021/08/Whatsapp-Marketing-software-Archiz-solutions-image-2.png” alt=”Whatso- The Original WhatsApp Marketing Software” title_text=”Whatso- The Original WhatsApp Marketing Software” _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_image][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Features of WhatsApp Marketing Software: Send 1000’s Of Messages: Wondering how to send thousands of WhatsApp messages? With a single click, send WhatsApp messages to all of your contacts, including those who aren’t in your address book. Personalised Messages:  Send personalised messages using greetings such as the recipient’s name. Our most recent importation feature allows you to send personalised messages with up to 15 custom fields. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Import Multiple Contacts:  Copy and paste all contact information from Excel, CSV, or TXT files. Check out our sample file for software import. Advanced Features: Grab Contacts from WhatsApp Groups, Sending Log, Scheduled Sending, and Numbers Filter are some of the more advanced features. Supports All Multimedia Formats:  Send messages in a variety of formats, including text, photos, videos, audio, and vCard files. Support for Windows: Windows 10 (32 and 64 bit), Windows 8/7/Vista, and XP are all supported.   [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] What is the best WhatsApp marketing tool? [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] A few more reasons to acquire WhatsApp software in bulk: Send Announcements, News, and Updates: Make it simple for your audience to get announcements, promotions, news, and updates. Build Engagement & Relationships: By providing individualised messages to your users, you can increase their engagement and establish a long-term relationship with them. So why miss out on a fantastic opportunity to expand your business when you can get all of the benefits under one roof?   [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_post_slider posts_number=”5″ include_categories=”2″ bg_overlay_color=”#0C71C3″ _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_post_slider][et_pb_social_media_follow _builder_version=”4.9.10″ _module_preset=”default” text_orientation=”center”][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/Gotmenownrp” _builder_version=”4.9.10″ _module_preset=”default” background_color=”#3b5998″ follow_button=”off” url_new_window=”on”]facebook[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://twitter.com/Gotmenow3″ _builder_version=”4.9.10″ _module_preset=”default” background_color=”#00aced” follow_button=”off” url_new_window=”on”]twitter[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/in/gotmenow-soft-solutions/” _builder_version=”4.9.10″ _module_preset=”default” background_color=”#007bb6″ follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://www.instagram.com/gotmenow_soft_solutions/” _builder_version=”4.9.10″ _module_preset=”default” background_color=”#ea2c59″ follow_button=”off” url_new_window=”on”]instagram[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][/et_pb_row][/et_pb_section]

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Everything You Need to Know About GST E-invoice

[et_pb_section fb_built=”1″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] What is an e-invoice and an e-invoice under GST?   E-invoicing, often known as electronic invoicing, is a GST-compliant electronic authentication technique. All B2B and export invoices generated by a business must be registered with the government system, the Invoice Registration Portal (IRP), and each invoice must be assigned a unique identification number called an Invoice Reference Number (IRN). In addition to IRN, the IRP will create a digitally signed QR code with selected invoice details and digitally sign the invoice data that is provided. As a result, an e-invoice is a document that contains an IRN and a digitally signed QR code printed on it.   After an IRN has been generated and an invoice has been authenticated, the details of the invoice must be made available on the GST and EWB portals. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_image src=”https://blog.gotmenow.com/wp-content/uploads/2021/06/Make-payment-collection-a-breeze-with-Zoho-Invoice.png” alt=”How can I convert an estimate into an invoice?” title_text=”Make payment collection a breeze with Zoho Invoice” url=”https://go.zoho.com/HzZ%20https://go.zoho.com/KwD” url_new_window=”on” align=”center” _builder_version=”4.9.3″ _module_preset=”default”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Who requires the creation of an E-Invoice?   Based on AATO (Aggregate Annual Turnover): E-Invoice has been gradually introduced in the country, based on the companies’ aggregate annual turnover. On October 1, 2020, the first phase went live for companies with a turnover of more than Rs.500 crore. On January 1, 2021, the second phase went live for enterprises with a turnover of more than Rs.100CR.   On the basis of the fiscal year: AATO in any preceding Financial Year from 2017-18 onwards must be evaluated to determine the applicability of the E-Invoicing obligation, according to Not. No. 13/2020, as amended by Not. No. 70/2020 and Not. No. 88/2020. The AATO is calculated based on GST returns. On the E-Invoice Portal, the GST System has also made it possible to examine the applicability.   Based on the Entity Type: Suppliers are the only ones who can generate an e-invoice. E-Invoices cannot be generated by recipients or transporters. On behalf of the sellers on their platforms, e-commerce operators can generate e-invoices. E-Invoicing is something that E-commerce operators should be aware of. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_video src=”https://youtu.be/4g9T20wRdio” _builder_version=”4.9.3″ _module_preset=”default”][/et_pb_video][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default” custom_padding=”0px|||||”] Who doesn’t need to create an E-Invoice? According to GST notification No. 13/2020-Central Tax dated March 21, 2020, the following individuals are exempt from issuing e-invoices: Company that provides insurance. A financial institution. Financial establishment. NBFCs. GTA. Passenger transportation service provider. Admission to the screening of cinematograph films in multiplex screens is provided by a service provider.   What kind of documents must be reported to the GST system as part of the E-Invoicing process? The following papers must be reported to the e-invoice system by the taxpayers. Supplier’s invoice. Supplier’s Credit Note Supplier’s Debit Note   As a result, E-Invoicing does not require the reporting of Bills of Supply and Delivery Challan/Job Work Challan.   How can I create an electronic invoice? The taxpayer’s system generates an invoice, which is subsequently transmitted to the Invoice Registration Portal (IRP) for approval. The invoice data is updated with IRPs digital signature and a QR Code, as well as the Invoice Registration Number, once it has been authorised (IRN). An E-Invoice is what this is called.   What should an e-invoice receiver look for? The extra-information relating to invoice reference number will now be included in the e-invoices received from suppliers (to whom the mandate applies) (IRN). As a result, recipients of e-invoices must be aware of the mandate’s applicability to their vendor list. Not only that, but the receivers must also know ahead of time the documents they will get. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_image src=”https://blog.gotmenow.com/wp-content/uploads/2021/06/Zoho-Invoice-a-one-stop-solution-to-all-your-invoicing-requirements.png” alt=”How can I convert an estimate into an invoice?” title_text=”Zoho Invoice – a one-stop solution to all your invoicing requirements” url=”https://go.zoho.com/KwD” url_new_window=”on” align=”center” _builder_version=”4.9.3″ _module_preset=”default”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] What influence will e-invoicing have on the procurement cycle? As a recipient of standard e-invoices, the accounting systems can now automate the recording of purchase invoices, resulting in increased efficiency and accuracy of data in source systems. Furthermore, because IRN is unique to each invoice, it might be useful for identifying similar invoices and hence for reconciliation. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_button button_url=”https://go.zoho.com/KwD” url_new_window=”on” button_text=”Access Free Invoicing Software” button_alignment=”center” _builder_version=”4.9.3″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#0C71C3″ button_border_width=”0px” button_border_radius=”22px” button_use_icon=”off” filter_saturate=”74%” button_text_shadow_style=”preset2″ box_shadow_style=”preset3″][/et_pb_button][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_post_slider posts_number=”10″ include_categories=”139,138″ bg_overlay_color=”#0C71C3″ _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_post_slider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_social_media_follow _builder_version=”4.9.3″ _module_preset=”default” text_orientation=”center” global_module=”10723″][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#3b5998″ follow_button=”off” url_new_window=”on”]facebook[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://www.twitter.com/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#00aced” follow_button=”off” url_new_window=”on”]twitter[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/company/zoho” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#007bb6″ follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://www.instagram.com/business_tools_online/” _builder_version=”4.9.3″ _module_preset=”default” background_color=”#ea2c59″ follow_button=”off” url_new_window=”on”]instagram[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][/et_pb_row][/et_pb_section]

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Why You Should Improve Your Website Speed and How

[et_pb_section fb_built=”1″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] We live in a world of instant gratification. Hungry? Order some fast food. Run out of an essential product? Amazon has a 2-hour delivery option. Short on time? Send a text message. Need information? Why wait? Things that took previous generations weeks to accomplish can now complete in a matter of minutes, and, like it or not, we have become intolerant of waiting. The truth is, we expect our resources to support this impatience. It’s no different online. In fact, did you know that: A 1/10 second delay can reduce conversions on your website by as much as 7%.   As initial page load time increases from 1 to 3 seconds, the probability that a visitor to your website will leave increases by 32% (and 90% as you approach 5 sec)! Think about the last time you encountered a slow-loading webpage. What was your response? If you’re like most of us, the information on that page became less important with every passing second. Did you stick it out or bounce? If you stayed, did it negatively affect the way you perceived the page or business? Website page speed is essential to your customers’ satisfaction. Additionally, did you know that Google utilizes site speed as a ranking factor in its search algorithm? Sluggish page speed on your website could be weakening every point in your sales funnel. In other words, a slow website = fewer customers. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_image src=”https://blog.gotmenow.com/wp-content/uploads/2021/07/website-speed.jpg” alt=”wesite speed” title_text=”website-speed” _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] What Is Page Speed? In a nutshell, page speed is the measurement of how fast the content on your website loads. The most common way to evaluate page speed is via Google’s Page Speed Insights. While not exhaustive, this resource provides a great snapshot of your website’s performance. It provides data on a couple of important, user-centric speed metrics like first contentful paint, or FCP & first input delay, or FID (see definitions at bottom of page) and offers helpful suggestions to help your page load faster. What Is a Good Page Speed? Because we are using Page Speed Insights as our foundation, it is important to mention their recommendations for page speed load time (in terms of FCP). < 1 second = Fast 1 second – 3 seconds = Moderate > 3 seconds = Slow In line with this, Google’s Senior Webmaster Trends Analyst John Mueller recommended aiming for a page that loads within 2-3 seconds. Furthermore, Martin Splitt, Developer Relations at Google, answered this way: “Just make sites fast for users. That’s what it boils down to.” “We don’t really have a threshold to give away, but basically, the recommendation I would say is: just make sites fast for users, that’s what it boils down to.” [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] How to Increase Page Speed There are several actions you can take to improve your page’s load time with varying degrees of technicality. If you aren’t very technical (and use WordPress) and would prefer to install a plugin to help with page speed, here are a few we recommend. Paid: A performance optimization and caching plugin like WP Rocket paired with an image optimization plugin like Imagify Free: A plugin to optimize HTML, CSS, and JavaScript like Autoptimize + a caching plugin like WP Super Cache Beyond that, here are some ways to increase your page speed, from most technical to least. Reduce or Defer JavaScript Minimizing JavaScript code on your website will increase page speed by eliminating what is known as “code bloat.” If you simply can’t avoid Javascript, adding it after the “above-the-fold” content is rendered can provide a smoother load and help improve customer experience.  As the top content is loaded first, the user will be able to view and engage with the website while the browser finishes loading the Javascript code below. Compress HTML, CSS, and JavaScript Use GZIP, a software application for file compression, to minify your CSS, HTML, and JavaScript files.   Redirect Properly If you have to do redirects, avoid doing them in the backend of your CMS (ie. via a plugin). Your site will be faster if you do redirects in the .htaccess file.   Leverage Browser Caching Caching improves and speeds up browsing. Once you’ve downloaded an asset, it lives on your computer, for a predetermined amount of time. To enable browser caching you need to edit your headers to set expiry times for certain types of files. More on that here.   Optimize Images and Video Reducing the size of an image or video and using the right format for the job (for example, PNG’s for graphics, JPEG for photography) can go a long way in improving the load time of your webpage. There are a number of tools that allow you to do this manually and several plugins that can help automate the process. Consider “lazy loading” as well to defer the loading of images and videos that aren’t currently needed on the page.   Consider a Different Hosting Provider or a Content Distribution Network Make sure you choose a web host with a solid track record. Putting a fast website on a slow server will result in slow load times, no matter how optimized. Content distribution networks (CDNs) are networks of servers used to distribute the load of delivering content. As such, they provide users faster, more reliable access to your site. Cloudflare is generally considered to be the best option in this field. Speed Up Your Web Presence With PHOS Creative Page Speed is a metric that can always be improved upon and requires regular monitoring and support. As it is so important to Google and your customers, it’s useful to partner with someone you can trust who has a successful track record in this arena. At PHOS creative, our development process is built upon a custom framework intelligently designed to make websites fast, responsive, secure, and easy to manage. Definitions Bounce Rate – The percentage of visitors that open a website and leave before spending a significant amount of time. First Contentful Paint

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Can Facebook Help Promote Your Construction Company

[et_pb_section fb_built=”1″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Who doesn’t scroll through Facebook at least once a day. In a 5-minute scroll, we come across dozens of posts and six of the ten posts have an effect on us. So It is basically a “strong marketing tool” that, when used properly, will propel our business to the next level. As a whole, it is a land of potential that, when properly used, yields fantastic outcomes.  According to recent trends, about 64% of people choose to connect with businesses that have a Facebook profile. So here are 5 tried-and-true methods for marketing a construction company. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 1. Make A Facebook Page For Your Company: First and foremost, make sure to build a thorough profile by including all pertinent details about your business. Begin with a brief overview of your company, followed by your contact details, such as your location, phone number, and email address. Also, don’t forget to have a link to your website. 2. Locating The Target Audience: You will begin developing your following once your Facebook page is set up. Invite your existing customers to like your page by sending them emails or connecting directly via Facebook before approaching your dream clients. Also, keep an eye on other companies that may need your services in the future. As a result, you’ll be able to build an audience. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_image src=”https://blog.gotmenow.com/wp-content/uploads/2021/08/facebook-mobile-login-on-iphone-without-app.jpg” alt=”can facebook help promote your construction company” title_text=”can facebook help promote your construction company” align=”center” _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 3. Generate Quality Content: Now that your business page and audience are up and running, it’s time to start delivering some high-quality material. Creating useful and high-quality material for your Facebook page is an essential part of the marketing process. Already doing great in your business? ok then you can share your growth in the form of posts in your page. Let a display of your achievements and accolades, share testimonials of happy customers . [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 4. Start Advertising On Facebook: Consider running a Facebook commercial in addition to bolstering the business page. You don’t have to splurge to do this. You can run advertisements on Facebook for as little as 75 rupees. One of the best aspects of Facebook ads is the precision with which you can aim your prospects. As a result, you can guarantee that your message reaches only those who are most likely to reply and act. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] What is the best WhatsApp marketing tool? [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] 5. Assess Your Influence: Nothing works on everyone. That is why it is essential to evaluate various forms of content and identify the tactics performed well, as well as the types of content that your followers prefer. Now applying that expertise the next time you build an ad campaign will boost the brand’s visibility and even generate eligible leads. [/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Despite being busy and chaotic, Facebook can also be an effective tool for builders to advertise their businesses. What you have to do now is get smart on how you use this data source. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_post_slider posts_number=”5″ include_categories=”2″ bg_overlay_color=”#0C71C3″ _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_post_slider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_social_media_follow _builder_version=”4.9.10″ _module_preset=”default” text_orientation=”center”][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/Gotmenownrp” _builder_version=”4.9.10″ _module_preset=”default” background_color=”#3b5998″ follow_button=”off” url_new_window=”on”]facebook[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://twitter.com/Gotmenow3″ _builder_version=”4.9.10″ _module_preset=”default” background_color=”#00aced” follow_button=”off” url_new_window=”on”]twitter[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/in/gotmenow-soft-solutions/” _builder_version=”4.9.10″ _module_preset=”default” background_color=”#007bb6″ follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://www.instagram.com/gotmenow_soft_solutions/” _builder_version=”4.9.10″ _module_preset=”default” background_color=”#ea2c59″ follow_button=”off” url_new_window=”on”]instagram[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][/et_pb_row][/et_pb_section]

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How is WhatsApp marketing done?

[et_pb_section fb_built=”1″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] Messenger communication is ‘the’ phenomenon and getting popular than ever. Facebook has 1.65 billion active users. Twitter has 310 million active users. LinkedIn boasts 100 million active users. Most probably you have your business marketed in most of them if not all. Another platform with the most number of users would be WhatsApp. With 1.5 billion active users, spreading over 180 countries, it may be time for you to consider marketing on WhatsApp. To add on to a marketer’s delight, according to 99firm the average user checks WhatsApp more than 23 times per day and 58% of users access WhatsApp several times a day. Why Turn to WhatsApp for Business? The attention that marketing on WhatsApp receives as on date might not be as much but there numerous reasons for you to be getting started with it as a marketer. Some of the obvious reasons include: It is free! Let’s you send images, e-books, your brochures and catalogs, videos, audios, links, location, documents It can serve as a survey tool for feedbacks directly from customers It can be used for group meetings Let’s you send alerts on new events, sales and offers Messages won’t get lost as offline message alerts ensure users know when a message is waiting Let’s you communicate with customers directly and in real-time How to Start WhatsApp Marketing: A Step-wise Guide Step #1 Is the name you are going to use permanent? Think about the name you pick. You should be sure as you cannot change it soon as once you enter your name, you cannot change it. Your WhatsApp account is bound to a singular phone number. You need to make sure that the number you use to install the app stays around with your business. What should be your profile picture? This fact cannot be emphasized more—your display picture should be your brand’s image. Ideally your logo. Do people check-out your profile? In that case what should be the status? Though people rarely go through a status you should have something brand-related, perhaps your motto, as your status. What about the URL, where can you fit that? If you must include it then the status is your best choice. Though the link will be unclickable but you have 139 characters at your disposal. Lastly, remember that your status, after all, isn’t the best place to drive traffic instead you want your messages to do that Step #2 One way could be—share your number and let them add you. This method seems to work because you are not being intrusive by asking visitors for their phone number and at the same time you appear to be trusting your number to the masses and giving them with the choice to add you. The other way would be—getting their number and you adding them. Obviously, you cannot just go on and ask for the users’ number directly, making it harder than the first one. While the previous method places a lot of responsibility on the user, this method helps you eliminate an acquisition step. Apart from the standard ways of acquiring contact numbers (such as Facebook, Twitter, etc.) there also exist another unique way to do so. Target users with a pop-up without having to have any coding expertise, as there are available multiple tools for you to use. Step #3 You know that you are limited to 256 people a group. Therefore you need to decide who will be in that group. Would you segment it by age? Gender? It’s up to you. What will the dynamics of each group be? As you keep adding people to a group you must also think about the demographics and psychographics of each group. Will you have to move people between different groups? When clubbing users under different dynamics you might have to move people from group-to-group or move them to a new group altogether. But consider how your audience might feel if they’re moved from group to group. Step #4 Businesses, before deciding on a concept, need to ask the following questions: Who am I creating this WhatsApp content for and what do I want to achieve with it. How can I create value for customers—what content needs to be communicated using messaging apps, making it relevant for the target groups? What kind of content is particularly suited for WhatsApp? What information needs to be received immediately, what kind of content is vial and shareable? [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”][/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.9.3″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.3″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”] WhatsApp marketing strategies and tips Since WhatsApp doesn’t sell ad space or have any business-specific features (yet) you have to be innovative in your marketing approach. While WhatsApp is different in its reach and features than other messenger apps, it’s important to develop your WhatsApp strategy alongside your general messaging app marketing strategy. There are a few limitations you need to address when developing your WhatsApp marketing strategy. First of all, there is no such thing as a business account, so if your brand is creating an account it faces the same limitations as any other user. Since each WhatsApp account is tied directly to a single mobile phone number—and you can only message with up to 256 WhatsApp users at once—it isn’t a good choice for large-scale, one-to-many marketing. So your chances of success are higher when you use its limitations to your advantage. Remember that, like other mobile messaging services, part of the power of WhatsApp is that it’s tied to our phones, which tend to seem more personal to us than our computers—they’re not shared and we carry them everywhere. So any marketing campaigns you tackle should reflect (and respect) the personal aspect. This is where consumers interact with their friends, so trust and creativity is key. Not surprisingly, some of the best examples of effective WhatsApp campaigns hail from regions with the highest penetration, including South America. Here are some case studies of brands who have made an impact using WhatsApp for

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